You can import surveys from Google Forms into Marvin to analyze responses, make notes on them and add participant data to the research panel as well.
Integrating your accounts
To import surveys from Google Forms, you need to integrate your Marvin account with Google.
In the left navigation bar, select "Integrations" and click "Connect" under Google Forms. You’ll see the login page open in another tab.
Once you enter your account credentials, you’ll see a request for the following permissions. To continue importing Google Forms, please grant access.
You’ll see a confirmation that the integration is complete.
Importing forms
Please navigate to the project to which you want to add a Google Form.
In the "Files" tab, click "Add new files". Select the option to import from Google Form when you hover over "Surveys".
You’ll see a list of the Google Forms surveys you can import. Choose your survey and click "Select".
You can choose to import data from specific questions or all questions in the form Each question is imported as a separate column.
How Marvin segments survey data
All the data you import from a survey is segmented into three parts:
Participant data
Open-ended questions
Survey metadata
Participant data
Participants names and email addresses are participant data. You can let Marvin know which column to read as participant data.
You can also add these participants to your research panel in Marvin.
Open-ended questions
Let Marvin know which questions in the survey are open-ended. Choose the questions that have qualitative data. These answers are subjective and are usually unique to each participant.
Survey metadata
All the remaining questions or columns will be imported as survey metadata. This is usually quantitative data. You can filter by metadata while analyzing the survey.
Once you’ve segmented your survey responses, you’ll see a confirmation screen. Click "Confirm import" to go ahead.
Viewing the data in Marvin
Marvin presents all the survey data in three tabs – Summary, Individual Respondents and, Responses.
Summary
You’ll see all the data grouped by question in the Summary tab.
Individual respondents
Use this tab to view all the responses of one participant in a single table. Easily navigate between respondents by clicking on their name
Responses
To view all responses in one, easy-to-read table, head to the Responses tab. You can add file tags and edit data directly from the table.
Filter data
You have a few options to filter and analyze the survey data.
Click the drop down menu against "Filter responses by" to see filters for individual questions. You can choose to view data of specific responses to questions. You can apply multiple filters here. For example, you can focus on a data set of users who "Use your product twice a week" and are "Windows users".
Similarly, you can choose to see only the single-choice, multiple-choice, NPS or ranking responses when you click the drop down menu that says "Single choice".
Visualize data
Marvin can arrange all the metadata or quantitative data in a bar graph or pie chart (or notes in case of open-ended questions) when you click "Pie Chart". You'll see the open-ended responses or qualitative data as notes in case of open-ended questions. Use these notes for analysis and cross-project analysis.
Import new responses
Marvin can also import the latest responses to the survey. All you have to do is click "Import new responses" on the top navigation bar.
